ACL @ MIPIM

At MIPIM, the world's premier real estate summit held annually in Cannes, France, ACL, provides a range of targeted communications services designed to ensure that our clients achieve maximum effectiveness over the four day conference.

Media Liaison

During MIPIM, ACL used its contacts on key international journals and publications to broker exclusive one-to-one briefings with journalists from The Architectural Review, Estates Gazette, Property Week, The Financial Times, Europroperty, and the conference’s daily publication MIPIM News. These activities enabled ACL’s clients to communicate key messages to both conference delegates and to the broader international market.

Roundtable Events

Each year at MIPIM, ACL develops a series of roundtable debates tailored for its individual clients. 2008 saw four of these events take place with more than 80 senior level directors and key industry players coming together to discuss important issues facing the international property industry. As part of its roundtable package ACL develops the focus and topics for debate, sources a venue, identifies suitable attendees, contacting them well in advance of MIPIM and attends on the day to project manage the event. The roundtable format serves not only to provide a forum that allows for connections to be made, and debate to be had, it can also provide a media relations opportunity. ACL can arrange for the roundtable to be held in association with a leading property publication, ensuring the discussion is captured and highlighted within the media.